To understand what is French art de vivre in the opening ceremony for the Paris Olympic Games we talked directly to its organiser. Inspiring to hear his vision on the French art of living!!
As the Creative Director behind the Paris 2024 Olympic and Paralympic ceremonies, Thierry Reboul stands among the great inventors of contemporary experiences, moments where our art de vivre revealed itself anew, at the crossroads of creativity and audacity.
In our book “Defining the French art de vivre. 10 structuring notions.” (✨English version available ✨✨) he shares his vision of what it means to give meaning to the moment, and his ambition for us all, in the book’s foreword.
What struck us during our exchange:
✨ His pioneering role in event creation and communication, where each project becomes a true work of contrasts.
✨ His way of combining excellence and impertinence — two inseparable traits of French culture.
✨ His conviction that the art de vivre is never fixed: it feeds on the energy of the present and the desires of what’s to come, in harmony with the world.
✨ His mission to highlight the French art de vivre and the values of the Republic — to help us live better together, to unite, to strengthen the social bond.
Thierry Reboul reminds us that the French art de vivre is a constant invention, a dialogue between heritage and creativity.
📖 Discover his words, his foreword, and the insights of 10 other inspiring personalities in “Defining the French art de vivre. 10 structuring notions,” now available on this website, in the Editions section.